Sport Obermeyer: I was employed full time in the advertising department of Sport Obermeyer for my last two years in the Aspen area. I designed everything from national ad campaigns to catalogues, decals, hangtags and in-store signage. Quark, InDesign, Photoshop, Illustrator.
Purpose: For the most part our target audience was teens, young adults and kids.
Below: One is a series of two-page national ads in Ski, Skiing and Freerider magazines featuring Team Obermeyer's Peter Olenick. A national ad for women using the design of the jacket as a fun repetitive graphic. Hangtags for men and women's lines, a cover for one of four dealer catalogues, decals and one of many backdrops for the Vegas Tradeshow.